Behold, the American Express Daily Wish site -- where various discretionary goodies are presented for your perusal, and if you like, you may hit the "I Want It" button to grab the treat for yourself.
I want it -- the mantra of so many of our our countrymen; not, I need. Doesn't this strike people as even the teeniest bit distasteful? It reminded me of the "Me Meter" at the now-defunct site where a West Coast friend wrote, MyPrimeTime. Even at the height of the dot.com bubble, he found the solipsism a bit wrenching.